| GamblingPhD menu | Mediacom Wins December 13, 2008 When you are looking for a place to handle your marketing, you have to make sure that you get a good one. You also have to ensure that they are familiar with marketing online casinos; for there are many ways of marketing that can go wrong if they are applied to the wrong industry. Therefore, a marketing firm must know something about online gambling if they are going to throw their hat into the ring. This seems to be the case for Mediacom. The media buyer has been successful in winning the account for the online gambling site Sportingbet. The company has been wooing the online gambling site for some time now, and they have finally won them over. They will handle all media for the online gambling site Sportingbet.com and Paradisepoker.com. It will be handled by Mediacom Scotland. Big Juice Media will continue to handle all of the North American marketing for online gambling site, which includes the popular online casino Gambling911.com. The media buy seems like it might be a small thing, but it is a very big deal in the corporate world. The deal is worth 10million, and they will be marketing across the globe � hitting places like France, Russia and Germany � as well as Italy. The online gambling site is currently offering a 20% deposit bonus and a CAD$50 bet are being offered. They do not currently accept US players, but if and when the Unlawful Internet Gambling Enforcement Act is overturned, they expect that to change. Back to December 08 Archive. |